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	<title>Direct Response Marketing &#38; Copywriting</title>
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	<link>http://directresponsemarketing.wordpress.com</link>
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		<title>Direct Response Marketing &#38; Copywriting</title>
		<link>http://directresponsemarketing.wordpress.com</link>
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			<item>
		<title>What is Direct Response Marketing</title>
		<link>http://directresponsemarketing.wordpress.com/2008/05/26/what-is-direct-response-marketing/</link>
		<comments>http://directresponsemarketing.wordpress.com/2008/05/26/what-is-direct-response-marketing/#comments</comments>
		<pubDate>Mon, 26 May 2008 12:19:10 +0000</pubDate>
		<dc:creator>timemanagementtraining</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[copy]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[corporate marketing]]></category>
		<category><![CDATA[creative advertising]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[freelance copywriter]]></category>
		<category><![CDATA[long copy]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing manager]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[short copy]]></category>

		<guid isPermaLink="false">http://directresponsemarketing.wordpress.com/?p=5</guid>
		<description><![CDATA[Speak to a Direct Response Marketing Copywriter, and he&#8217;ll talk about split testing and conversions.

They&#8217;ll talk about features, benefits, and advantages.  The gains made by the prospect.
They&#8217;ll also talk about possibly buying objections, providing guarantees, removing the risk, adding bonuses (premiums).
They&#8217;ll ask to see previously run ads.
They&#8217;ll ask about USPs of the product or [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=directresponsemarketing.wordpress.com&blog=3820799&post=5&subd=directresponsemarketing&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>Speak to a <a href="http://www.gavrielshaw.com">Direct Response Marketing Copywriter</a>, and he&#8217;ll talk about split testing and conversions.</p>
<ul>
<li>They&#8217;ll talk about features, benefits, and advantages.  The gains made by the prospect.</li>
<li>They&#8217;ll also talk about possibly buying objections, providing guarantees, removing the risk, adding bonuses (premiums).</li>
<li>They&#8217;ll ask to see previously run ads.</li>
<li>They&#8217;ll ask about USPs of the product or company, and they&#8217;ll actually probe it to clarify and expand on them.</li>
<li>They&#8217;ll ask about the history of the product.  It&#8217;s origins.  How it came to be. The full story behind it.</li>
<li>They&#8217;ll ask about the media in which the adverts need to run in.</li>
<li>They&#8217;ll ask about front-end products and back-end products.</li>
<li>And much, much more…</li>
</ul>
<p>Bottom line, they&#8217;ll ask a great deal of questions.</p>
<p>The creative copywriter will be different.  He&#8217;ll want a creative brief, not too long though mind you, life&#8217;s too short for reading lots of text.  He&#8217;ll want to know the USP, the main benefits, and then he&#8217;ll go to work scratching his head with his friendly Art Director, watching cartoons, scribbling slogans on a pad, and trying to be… well, &#8216;creative&#8217;.</p>
<p><a href="http://www.gavrielshaw.com/conversion">Direct Response Marketing</a> means more than just a call to action. It is a philosophy of getting deep inside the unique prospects mind and telling him exactly what he wants to hear.</p>
<img alt="" border="0" src="http://feeds.wordpress.com/1.0/categories/directresponsemarketing.wordpress.com/5/" /> <img alt="" border="0" src="http://feeds.wordpress.com/1.0/tags/directresponsemarketing.wordpress.com/5/" /> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gocomments/directresponsemarketing.wordpress.com/5/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/comments/directresponsemarketing.wordpress.com/5/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godelicious/directresponsemarketing.wordpress.com/5/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/delicious/directresponsemarketing.wordpress.com/5/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/gostumble/directresponsemarketing.wordpress.com/5/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/stumble/directresponsemarketing.wordpress.com/5/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/godigg/directresponsemarketing.wordpress.com/5/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/digg/directresponsemarketing.wordpress.com/5/" /></a> <a rel="nofollow" href="http://feeds.wordpress.com/1.0/goreddit/directresponsemarketing.wordpress.com/5/"><img alt="" border="0" src="http://feeds.wordpress.com/1.0/reddit/directresponsemarketing.wordpress.com/5/" /></a> <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=directresponsemarketing.wordpress.com&blog=3820799&post=5&subd=directresponsemarketing&ref=&feed=1" /></div>]]></content:encoded>
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			<media:title type="html">timemanagementtraining</media:title>
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		<title>My Main Direct Response Marketing Pages</title>
		<link>http://directresponsemarketing.wordpress.com/2008/05/26/my-main-direct-response-marketing-pages/</link>
		<comments>http://directresponsemarketing.wordpress.com/2008/05/26/my-main-direct-response-marketing-pages/#comments</comments>
		<pubDate>Mon, 26 May 2008 12:01:19 +0000</pubDate>
		<dc:creator>timemanagementtraining</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://directresponsemarketing.wordpress.com/?p=4</guid>
		<description><![CDATA[My main Direct Response Marketing pages
    * Marketing Strategy and Tactics
    * 1. PREPARATION
    * 2. RESEARCH
    * 3. DEVELOPMENT
    * 4. CONVERSION
          o Copywriting
          o Copywriting Examples
          o Email Marketing
          o Lead Generation Opt-in [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=directresponsemarketing.wordpress.com&blog=3820799&post=4&subd=directresponsemarketing&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p>My main Direct Response Marketing pages</p>
<p>    * Marketing Strategy and Tactics</p>
<p>    * 1. <a href="http://www.gavrielshaw.com/preparation/">PREPARATION</a></p>
<p>    * 2. RESEARCH</p>
<p>    * 3. DEVELOPMENT</p>
<p>    * 4. CONVERSION</p>
<p>          o Copywriting</p>
<p>          o Copywriting Examples</p>
<p>          o Email Marketing</p>
<p>          o Lead Generation Opt-in Pages</p>
<p>    * 5. TRAFFIC</p>
<p>    * 6. TRACKING</p>
<p>    * Blog</p>
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		<item>
		<title>Micro Niche Finder</title>
		<link>http://directresponsemarketing.wordpress.com/2008/05/26/micro-niche-finder/</link>
		<comments>http://directresponsemarketing.wordpress.com/2008/05/26/micro-niche-finder/#comments</comments>
		<pubDate>Mon, 26 May 2008 11:56:20 +0000</pubDate>
		<dc:creator>timemanagementtraining</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[direct response marketing]]></category>
		<category><![CDATA[market research]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing research]]></category>
		<category><![CDATA[niche]]></category>
		<category><![CDATA[niche marketing]]></category>

		<guid isPermaLink="false">http://directresponsemarketing.wordpress.com/?p=3</guid>
		<description><![CDATA[ 
Keys to the Vault Anyone?
 
Someone wrote to me, asking what the big deal is about Micro
Niche Finder.
 
&#8220;What&#8217;s so important about finding keywords that people search
for?&#8221;
 
Well, it&#8217;s not just finding keywords people search for, it&#8217;s
finding keywords that are searched for that have very little
competition.
 
The reasons you want to do that are&#8230;.
 
&#8230;and I&#8217;m going to be blunt [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=directresponsemarketing.wordpress.com&blog=3820799&post=3&subd=directresponsemarketing&ref=&feed=1" />]]></description>
			<content:encoded><![CDATA[<div class='snap_preview'><br /><p> </p>
<p>Keys to the Vault Anyone?</p>
<p> </p>
<p>Someone wrote to me, asking what the big deal is about Micro</p>
<p>Niche Finder.</p>
<p> </p>
<p>&#8220;What&#8217;s so important about finding keywords that people search</p>
<p>for?&#8221;</p>
<p> </p>
<p>Well, it&#8217;s not just finding keywords people search for, it&#8217;s</p>
<p>finding keywords that are searched for that have very little</p>
<p>competition.</p>
<p> </p>
<p>The reasons you want to do that are&#8230;.</p>
<p> </p>
<p>&#8230;and I&#8217;m going to be blunt here&#8230;</p>
<p> </p>
<p>&#8230;REALLY blunt&#8230;</p>
<p> </p>
<p>1. Money.</p>
<p> </p>
<p>2. Money</p>
<p> </p>
<p>3. Money.</p>
<p> </p>
<p> <img src='http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
<p> </p>
<p>Regardless of what market you&#8217;re in, or what new niches you&#8217;re</p>
<p>about to tackle, you want to find popular keyword phrases with</p>
<p>little competition because it is sooooo easy to make money with</p>
<p>them!</p>
<p> </p>
<p>If you&#8217;re not sure how, got to&#8230;</p>
<p> </p>
<p>http://processor.kickbutt.hop.clickbank.net</p>
<p> </p>
<p>and watch the five little videos.</p>
<p> </p>
<p>I promise you, even if you&#8217;ve never given keywords a single</p>
<p>thought before, you are going to be blown away by what this</p>
<p>software can do&#8230;</p>
<p>&#8230;for you,</p>
<p>&#8230;for your traffic,</p>
<p>&#8230;for your conversion rates,</p>
<p>&#8230;and mostly for your wallet.</p>
<p> </p>
<p> </p>
<p>Here&#8217;s a list of just a few of the things you can use Micro Niche</p>
<p>Finder for&#8230;</p>
<p> </p>
<p>&#8211;Discover numerous super-profitable niche markets that marketers</p>
<p>are overlooking&#8230;</p>
<p> </p>
<p>&#8211;Find the most profitable affiliate programs for your niche&#8230;</p>
<p> </p>
<p>&#8211;Scope the competition to discover which markets are saturated</p>
<p>and which are hidden gems&#8230;</p>
<p> </p>
<p>&#8211;Brainstorm by locating keywords for markets you didn&#8217;t even</p>
<p>know existed..</p>
<p> </p>
<p>&#8211;Retrieve 240+ keywords in 2.6 seconds&#8230;</p>
<p> </p>
<p>&#8211;Save the results of all your past searches&#8230;</p>
<p> </p>
<p>&#8211;Easily find related keywords that have a higher profit</p>
<p>potential than your initial keyword phrase&#8230;</p>
<p> </p>
<p>&#8211;Easily find wider-ranging keywords related to your initial</p>
<p>keyword&#8230;</p>
<p> </p>
<p>&#8211;Do competitive analysis of the number of competing websites</p>
<p>using a particular keyword phrase&#8230;</p>
<p> </p>
<p>&#8211;Create articles to promote affiliate programs for more</p>
<p>income&#8230;</p>
<p> </p>
<p>&#8211;Create Adsense content pages, Ebay feeder pages and Squidoo</p>
<p>Lenses for more income&#8230;</p>
<p> </p>
<p>&#8211;Create private label rights packages for niches, and sell the</p>
<p>rights to other marketers&#8230;</p>
<p> </p>
<p>&#8211;Discover new markets that are eager for your new info</p>
<p>products&#8230;</p>
<p> </p>
<p>&#8211;Automatically find almost limitless free content for any</p>
<p>keyword phrase&#8230;</p>
<p> </p>
<p>&#8211;Uh, did I mention make money?</p>
<p> </p>
<p>http://processor.kickbutt.hop.clickbank.net</p>
<p> </p>
<p>Gavriel Shaw</p>
<p> </p>
<p>P.S. If you&#8217;re mining for gold, you can settle for a pick, shovel</p>
<p>and gold pan.</p>
<p> </p>
<p>Or you can get a machine that breaks up the rock for you, sorts</p>
<p>it, and hands you the gold.</p>
<p> </p>
<p>They both work.</p>
<p> </p>
<p>One will give you specks of gold.</p>
<p> </p>
<p>The other will find you entire veins of gold.</p>
<p> </p>
<p>Micro Niche Finder is that gold mining machine.</p>
<p> </p>
<p>http://processor.kickbutt.hop.clickbank.net</p>
<p> </p>
<p>P.P.S. Okay, I know that was a corny cliche.</p>
<p> </p>
<p>But I&#8217;m trying to slap you upside the head and get your</p>
<p>attention!</p>
<p> </p>
<p>If you want to make REAL money online, you NEED Micro Niche</p>
<p>Finder.</p>
<p> </p>
<p>http://processor.kickbutt.hop.clickbank.net</p>
<p> </p>
<p> </p>
<p> </p>
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